Les Espaces Sourires

The mandate

Our team first held meetings with one of the clinics’ owners, Dr. Katherine Nguyen, to get a clear sense of the company’s values, the services offered in its clinics and, of course, its long-term goals. This way, our art director and our designer were able to develop a visual identity that perfectly matches the image the company wanted to convey.
Next, our team of health marketing professionals created an entirely new web platform for the two Espaces Sourires clinics. This website meets the latest criteria for an effective platform, in terms of design as well as usability and search engine optimization.
Alongside the creation of the new Espaces Sourires website, our web strategists and social media specialists put together a complete web strategy, including SEO (search engine optimization) to position the clinics well on search engines. This strategy also takes social media into account, as they are indispensable tools for communicating with clients.