Google advises webmasters not to make fixes to their pages if their website was affected by this latest update. Instead, they should keep improving their website, and Google may recognize these changes over time and improve their ranking.
What interests us most, as an agency specializing in healthcare marketing, is that we noticed some significant fluctuations for Nutrition-themed sites and Health sites in general. Fortunately, the impact was sometimes positive and sometimes negative.
We could also see that the update affected organic results rather than local results (on the Google map).
Conclusion
This update is still in its early days, and there’s no doubt that more data will be published over time.
If you think your site has been affected by the latest Google update, our SEO experts can shed more light on it. Contact us!
